Thursday, July 24, 2008

Business Journals Go Front and Center with Near Real Time News Map

American City Business Journals has put a quasi-interactive map front and center on the website that serves all of their news markets. The map shows a balloon pop-up that rotates around the country showing recently posted news items collected from each of their markets, denoted by a Google-style pin. The balloon displays a live headline link that goes directly to the news feature. Clicking the link takes you directly to the local Business Journal in that city. The map backdrop is unfortunately static so while I like the feature of seeing the news, there is no way to drill down to locally. To their credit, they are posting only original news features to the map and not just regurgitating press releases.

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